EcoAwareness Sustainable Promotional Products and Event Greening Services 2014-04-22T21:02:11Z http://www.ecoawareness.com/feed/atom/ WordPress Karen Letain http://outsideinc.com <![CDATA[The Growing Gap and Earth Day]]> http://www.ecoawareness.com/?p=2218 2014-04-22T21:02:11Z 2014-04-22T21:01:15Z April 22 each year is Earth Day.  It can be argued that this day is indeed the day that marks the birth of the 1970 environmental movement. However, in 1970 most of the world was oblivious to environmental concerns and instead were focused on the war that was raging in Vietnam.   Indeed most Americans were driving huge sedans and there was no fear of legal repercussions for factories spewing forth toxic sludge and smoke.  That said, Earth Day 1970 was able to capitalize on the emerging consciousness and was able to channel the anti-war protest movement into environmental concerns.

As we move further into 2014 and beyond we are seeing a growing concern for our environment but while our concerns are growing, our ability to pull together as a society and ensure that we can protect our environment are being threatened by the widening gap between the rich and the poor. This growing gap in equality will lessen our ability as a global society to address and hold our governments and organizations accountable.

Now more than ever we need to be vigilant. We need to make sure we are supporting those organizations that are making a difference not only in terms of environmental sustainability but those that support the global community encompassing: economic, social, cultural and environmental sustainability.

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Leigh Ann Empey http://ecoawareness.com/directory <![CDATA[100% Certified Organic Cotton Visor]]> http://www.ecoawareness.com/?p=2208 2014-03-24T17:00:47Z 2014-03-24T16:05:50Z Organically grown cotton uses only natural fertizlizers, pesticides and herbicides; this improves the quality of life for the farmers, ensure the sustainability of the crop and takes the chemicals out of your cotton. Organics are the more socially and environmentally conscious thing to do.

Stitched inside the sweatband of every KNP Organic hat or visor is an exclusive Organic Certificate #. To get the full story on your organic hat just email the certificate number (found on the white label under the sweatband) to organics@knpheadwear.com and they will automatically send you the certificate with full details of the cotton corresponding to your hat!

  • Made with 100% organic cotton – no chemical and synthetic fertilizers and pesticides
  • Eco friendly dye is used, no toxic dyes or formaldehyde finishes
  • Low-cut visor stitching and sandwich peak
  • Self-cloth back strap with velcro closure
  • Bonus feature: organic cotton hang tag
  • Adult size
  • Available in baby blue, pink, chocolate, black, khaki, forest, navy, red and stone

Size Chart:

cap_size_guide

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Leigh Ann Empey http://ecoawareness.com/directory <![CDATA[100% Certified Organic Cotton Cap in Two Tone]]> http://www.ecoawareness.com/?p=2202 2014-03-24T17:00:12Z 2014-03-24T16:01:59Z Organically grown cotton uses only natural fertilizers, pesticides and herbicides; this improves the quality of life for the farmers, ensures the sustainability of the crop and takes the chemicals out of your cotton. Organics are the more socially and environmentally conscious thing to do.

Stitched inside the sweatband of every KNP Organic hat or visor is an exclusive Organic Certificate #. To get the full story on your organic hat just email the certificate number (found on the white label under the sweatband) to organics@knpheadwear.com and they will automatically send you the certificate with full details of the cotton corresponding to your hat!

About this hat:

  • Unstructured 6-panel low profile cap
  • Self-cloth back strap with velcro closure
  • Contrast color front panels, sandwich peak and stitching
  • Contrast color eyelets
  • Bonus feature : organic cotton hang tag
  • Adult sizes
  • Available in black/stone, chocolate/stone, forest/stone, khaki/stone, navy/stone, red/stone

Size Chart:

cap_size_guide

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Leigh Ann Empey http://ecoawareness.com/directory <![CDATA[100% Certified Organic Cotton Cap]]> http://www.ecoawareness.com/?p=2198 2014-03-24T16:59:20Z 2014-03-24T15:52:59Z Organically grown cotton uses only natural fertizlizers, pesticides and herbicides; this improves the quality of life for the farmers, ensure the sustainability of the crop and takes the chemicals out of your cotton. Organics are the more socially and environmentally conscious thing to do.

Stitched inside the sweatband of every KNP Organic hat or visor is an exclusive Organic Certificate #. To get the full story on your organic hat just email the certificate number (found on the white label under the sweatband) to organics@knpheadwear.com and they will automatically send you the certificate with full details of the cotton corresponding to your hat!

  • Made with 100% organic cotton – no chemical and synthetic fertilizers and pesticides
  • Eco friendly dye is used, no toxic dyes or formaldehyde finishes
  • Unstructured 6-panel low profile cap
  • 6 matching color sewn eyelets
  • Velcro strap closure
  • Self-cloth back strap with velcro closure
  • Bonus feature: organic cotton hang tag
  • Adult size
  • Available in baby blue, pink, chocolate, black, khaki, forest, navy, red and stone

Size Chart:

cap_size_guide

 

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Leigh Ann Empey http://ecoawareness.com/directory <![CDATA[Canadian Carbon Offset Providers]]> http://www.ecoawareness.com/?p=2192 2014-03-10T21:07:56Z 2014-03-13T20:55:28Z A simple and easy definition of a carbon offset is “a reduction in emissions of carbon dioxide or greenhouse gases made in order to compensate for or to offset an emission made elsewhere.”

This definition, on Wikipedia, appears to be pretty straight forward. Why then is carbon offsetting so confusing?

The answer is in the quality of the carbon offsets and the performance of the vendors offering the offsets. Some offsets are heavily criticized as not providing enough benefits to the environment while others say that offsetting only further promotes our over consumptive behaviors.

The challenge for an organization that is looking to mitigate its GHG emissions is to find a reliable carbon offset provider that also connects with your sustainability initiatives.

In 2009, The David Suzuki Foundation and the Pembina Institute prepared The Carbon Offset Guide to help Canadians understand and assess the quality of available carbon offsets. Although now five years old, this is a useful tool if you are responsible for figuring out the best carbon offset project for your business.

According to Carbon Catalog the following companies are listed as Canadian offset providers:

A carbon offset is produced by either preventing GHG emissions or carbon sequestration.

A project that prevent GHG emissions is one one that would have otherwise occured such as a wind or solar farm vs energy from a coal powered electrical plant.

Carbon sequestration involves trapping or removing GHG from the atmosphere from storage of CO2 or removal of CO2 by plants and micro-organisms.

 

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Karen Letain http://outsideinc.com <![CDATA[Great promo ideas are hard to come by]]> http://www.ecoawareness.com/?p=2185 2014-03-10T20:09:56Z 2014-03-07T20:13:24Z pensOops…I just realized it is March and I somehow missed putting up an article for February!  So, let’s make this one spectacular shall we? Coming up with great promo ideas for either events for just to have that little something special to remind your client that they are special, is not the easiest thing.  To top it off, we are all on rather restricted budgets aren’t we?  Looking at environmental options usually takes a back seat when dollars are limited because often they are perceived as more expensive than other options.  However, this really isn’t the case. There are a ton of great ideas that are extremely cost effective and really tell your clients that you are thinking of them.  Organic lip balm and/or clip on hand sanitizers are just two examples that will easily run you only a few dollars each.

I recently read a blog from the salesproblog that I thought was really interesting because it was the view from a sales professional explaining what he liked and didn’t about the different  tchotchkes available. His top three points in what makes a good giveaway is that it should be cost effective, intriguing and branded.

A friend and business owner mentioned to me what he hated the most about give aways are the sheer number of pens with lasers, flashlights and iPhone touch points that are kind of cool but all have way too little ink in the pen. He believes the average life of a  premium pen cartridge  is less than four days and mentioned how he would pay way more to have a high quality pen with a lifetime supply of ink!

So, in planning your next give away item, you may want to take a step back and think about the perception the client will have of the organization you represent and you as the representative.

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Leigh Ann Empey http://ecoawareness.com/directory <![CDATA[PET – Recycled Plastic Bottle Runner Cap, Sandwich Piping]]> http://www.ecoawareness.com/?p=2163 2014-02-27T18:53:39Z 2014-02-25T16:31:36Z Using post-consumer recycled materials helps reduce landfill waste and preserve our environment, these are very important issues. In addition to diverting waste from landfills, recycled PET fabric uses 75% less crude oil during production than virgin fibers.

  • Fabric made from recycled plastic bottles fabric
  • Water repellent
  • 5-panel runner cap
  • Breathable seam on front panel
  • Self-cloth back strap with plastic fastener
  • Matching color underpeak & inner taping
  • Bonus feature: Recycled Plastic Bottle hang tag
  • Available in black/white, khaki/black, navy/white, white/black
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Leigh Ann Empey http://ecoawareness.com/directory <![CDATA[PET-Recycled Plastic Bottle Cap]]> http://www.ecoawareness.com/?p=2159 2014-02-27T18:55:45Z 2014-02-25T16:24:54Z Using post-consumer recycled materials helps reduce landfill waste and preserve our environment, these are very important issues. In addition to diverting waste from landfills, recycled PET fabric uses 75% less crude oil during production than virgin fibers.

  • Fabric made from recycled plastic bottles fabric
  • Water repellent
  • Unstructured 6-panel low profile cap
  • Self-cloth back strap with velcro closure
  • Matching color underpeak & inner taping
  • 6 matching color sewn eyelets
  • Bonus feature: Recycled Plastic Bottle hang tag
  • Available in black, khaki, navy, white

Size Chart:

Recyled Pet Cap Size Chart

 

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Leigh Ann Empey http://ecoawareness.com/directory <![CDATA[20 oz h2go ss classic]]> http://www.ecoawareness.com/?p=2154 2014-02-27T19:48:37Z 2014-02-25T16:01:47Z SPECIAL SALE WHILE SUPPLIES LAST

REGULARLY $7.99 NOW ONLY $3.99*

20 oz h2go single wall 18/8 stainless steel water bottle with threaded 2-tone lid

imprint area (H x W x Wrap”)
4 x 2-3/4 x 8
item height
8-5/8
item diameter
2-3/4
case pack
24
case weight (lbs.)
12
case dimensions (L x W x D”)
13 x 19-1/2 x 10-1/4
dishwasher info
Hand wash only
microwave info
Do not microwave

*$3.99 sale price is based on order of 148 units.

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Karen Letain http://outsideinc.com <![CDATA[Incorporating Eco Friendly Marketing for 2014 Campaigns]]> http://www.ecoawareness.com/?p=2146 2014-03-06T19:10:04Z 2014-01-09T16:17:33Z Screen Shot 2014-01-09 at 11.18.36 AMBeing a business owner and having had several past businesses, January was typically the time when we would look at our overall marketing and sales plans and set aside the required budgets to support the identified tactics.

As a business owner, you know it’s important to always put aside a little money for promotional items for trade shows, events, special promotions, giveaways etc.  The upside of promotional items is that it gets the word out there about your products and business. However, the downside is that if you pick the wrong item you could possibly have the wrong “word” out there about your products or business and this can sometimes hurt your business.

By choosing an eco friendly option for your promotional items, you are letting your customers know you care about your community and our planet. Studies show that today’s consumer would prefer to use companies who use more eco-friendly options for business.

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